Adlin Cookie Use
What are cookies?
Cookies are small, often encrypted, text files that are used by websites to perform certain functions.
Cookies are sometimes referred to as browser cookies or tracking cookies and are created when a browser loads a web page or if an online advert is clicked on. Cookies are stored within a user’s browser to help websites remember a user’s settings or enable certain online ads to be triggered.
Information supplied to us using cookies helps us to analyse the profile of our visitors and provide you with a better online experience.
Adlin use a variety of cookies to track how you use our websites by providing usage statistics. Cookies are also used to serve ads to you based upon your browsing history and previous visits to adlin.co.uk. Certain telephone numbers throughout our websites are tracked using cookies. This is to better understand how customers use our contact centre phone numbers.
How to control and delete cookies
Adlin will not collect personally identifiable information through the means of cookies.
Cookies can be controlled, blocked or restricted through your browser settings. Information on how to do this can be found within the Help section of your browser. All cookies are browser specific. Therefore, if you use multiple browsers or devices to access websites, you will need to manage your cookie preferences across all of these elements.
There are also several online resources that can give you more information on cookies and how you can control them within a variety of different web browsers. You can visit either http://www.aboutcookies.org or http://www.allaboutcookies.org for more information.
If you are using a mobile device to access a Adlin website, you will need to refer to your handset instruction manual or help resource in order to find out how you can control cookies on your particular device.
This cookie information covers, but is not restricted to:
By using Adlin websites without restricting any of the cookies outlined below you are actively agreeing to be opted-in to these cookies and you agree to submit the information that is collected by them. All cookies can be actively controlled and restricted. Details of how this can be done in each instance are detailed below.
Please note: if you restrict cookies, you may experience a loss of functionality while on Adlin websites.
Cookies used by Adlin
We use Google Analytics to track your preferences and also to identify popular sections of our Website. Use of Google Analytics in this way, enables us to adapt the content of our Website more specifically to your needs and thereby improve what we can offer to you.
Adlin uses Google Analytics’ 1st party cookies with DoubleClick’s 3rd party cookies together to provide additional information on demographics and interests in our Google Analytics reporting.
We also use Google Analytics features based on Display Advertising (Google Analytics Demographics and Interest Reporting). To opt out of Google Analytics for Display Advertising and customise Google Display Network ads using the Ads settings please see below.
If you do not wish for us to collect and analyse statistical data related to your Website visit you may object to the future use of your data at any time (known as an “opt-out”).
In order to implement your objection it is necessary to install an opt-out cookie on your browser. This cookie will only indicate that you have opted out.
It is important to note, that for technical reasons, the opt-out cookie will only affect the browser from which you actively object from. If you delete the cookies in your browser or use a different end device or browser, you will need to opt out again. For further information about the use of these cookies by Google click here
Google Analytics Cookies
This cookie is used to establish and continue a user session with our site. When a user views a page, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page, this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page for longer than 30 minutes.
This cookie stores the type of referral used by visitors to our site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation. The cookie is updated with each page view to one of our sites.
This cookie is not normally present in a default configuration of the tracking code. The __utmv cookie passes the information provided via the _setVar() method, which we use to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmcc parameter.
This cookie is used for the latest version of Google Analytics’ tracking, Universal Analytics. It is used to distinguish users.
This cookie is used for the latest version of Google Analytics’ tracking, Universal Analytics. It is used to throttle the request rate.
Cookies set by third party sites
To enhance our content and to deliver a more enriching online experience for our users, we sometimes embed images and videos from other websites on Adlin websites.
We currently use and may in future use content from sites such as YouTube, Flickr, Facebook and Twitter. You may be presented with cookies from these third party websites. Please note that Adlin does not control the dissemination of these cookies and you should consult the relevant third party website for information on how these cookies are used and how you can control them.
Adlin also embeds social sharing icons throughout our websites. These sharing options are designed to enable users to easily share our content with their friends using a variety of different social networks. These social sharing sites may set a cookie when you are logged into their service. Please note that Adlin does not control the dissemination of these cookies and you should consult the relevant third-party website for information on how these cookies are used and how you can control them.
Other third party processing activities
Turning off non-essential cookies
You have the ability to automatically disable non-essential cookies used by adlin.co.uk. Non-essential cookies are defined as those used to facilitate behaviour tracking and ad serving.
Non-essential cookies can be automatically disabled by clicking ‘Turn off Cookies’ below. Please note, this will only disable non-essential cookies for this browser and/or device only.
Updates to this policy
This policy may be updated regularly as and when new cookies are implemented, or existing cookies removed.
We will also update this policy based upon cookie best practices and both UK and EU legal requirements.
You are encouraged to check back here in order to keep up-to-date with the latest version of this policy.